The time required to develop website copywriting for AEC services is largely dependent on the client’s specific attributes. Architects and contractors practicing as generalists need a broad reach, while specialized contractors or industry-adjacent services need higher precision and writing that resonates with their reader’s disposition on risk and reward.
Shea Properties Colorado develops legacy assets that provide recurring cash flow through high-quality, well-maintained, stabilized properties. Sean has helped Shea Properties Colorado rebrand its website, develop promotional brochures, and publish feature articles about their projects. Key to it all was revitalizing their web presence with dynamic copy that sells success while staying humble.
Armand Corporation is a Construction Management firm operating along the eastern seaboard. Armand’s corporate leadership, marketing group, and discipline leaders all interviewed with Sean in pursuit of reader-ready website copy for the firm’s revitalized brand. Website writing can range from 20 to 50 hours, depending on the site’s complexity and content requirements.
BOOTS is a mid-size General Contractor focused on commercial projects in corporate interiors, medical, retail, restaurant, legal, exterior renovations, structural modifications, and specialized tenant improvements. Through many years of assignments, Sean’s construction copywriting helped BOOTS develop their website, proposal content, brochures, and marketing materials.