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Construction Copywriter
Construction and Design Writer
Sean writes copy for proposals, websites, award submissions, articles, and much more.

Copywriting for the AEC industry since 2001. This is craft, not content!

Sean’s copywriting for the AEC industry addresses assignments as diverse as the services, products, materials, and technologies clients provide. Contractors, construction managers, architects, engineers, and developers hire Sean to write compelling copy for proposals, brochures, awards, and websites. As the relationship grows, Sean’s writing extends to thought leadership, contributed articles, and curating client testimonials.

Writing is an exercise. Understanding the audience is the first step to writing something worth reading.

Sean initiates his work with AEC industry clients with a thoughtful exploration of who, what, how, and why. Interviews engage experts on program objectives, challenges, solutions, and outcomes. Telescopically structured questions make conversations involving multiple perspectives and technical expertise simple. Sean’s service is turnkey. He ingests the information from all sources and delivers fully developed, reader-ready copywriting tailored to the architecture, engineering, and construction industry.

"We've had the honor of working with Sean as a construction copywriter on a couple of occasions. Sean is easy to talk to and inquisitive, so he could truly craft the best presentation possible. We were very impressed to see his work come to life in print for us!!!"

Troy Dryer
Veritas Fine Homes

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Copywriting for AEC Industry

Copywriting for Architects

Client: Architectural Workshop

Architectural Workshop is a small shop with big ambitions. On a limited budget, Sean serves as an extension of staff, developing clear, crisp copy for Thought Leadership articles, award submissions, and marketing materials. Copywriting for a thought leadership article is a 10-hour exercise, needed only a few times a year.

AW thought leadership article
Sean develops reader-ready through leadership articles on behalf of clients like AW.

Copywriting for Construction

Client: Saunders Construction

Saunders Construction has collaborated with Sean as a construction copywriter several times. Beginning with a Corporate Sustainability Report Sean developed with Saunders’ marketing team and continuing through several awards submissions, Sean has provided as-needed services.

Saunders Construction
From awards submissions to corporate reporting, Sean helps Saunders spread the word, as needed.
 

Client: Boots Construction

BOOTS is a mid-size General Contractor focused on commercial projects in corporate interiors, medical, retail, restaurant, legal, exterior renovations, structural modifications, and specialized tenant improvements. Through many years of assignments, Sean’s construction copywriting helped BOOTS develop their website, proposal content, brochures, and marketing materials.

 
real estate development copywriter

Click image to review a marketing brochure developed for Shea Properties.

 

“Sean's copywriting expertise, AEC marketing insight, and broad influence in print and digital publishing have been instrumental in ensuring our awareness and PR efforts make an impact with the right customers at the right time.”

Steve Silva, Marketing Director
Atlas Molded Products

 

Copywriting for Real Estate Services

Client: HomeJab

From the intersection of talent and tenacity, Homejab connects listing agents to local real estate photographers with touch-screen simplicity. Likewise, copywriting assignments include blog posts, web page copywriting, and articles published to draw attention to the app.’s speed, simplicity, and affordability of process.

"I enjoyed working with Sean. He's a talented construction AEC marketing writer. He helped us craft messages that resonated with our industry (real estate)."

Joe Jesuele
Homejab

MKM Build Photography

A professional AEC marketing writer since 2001!

Sean’s expertise in writing for the AEC industry benefits architects, engineers, and contractors in their pursuit of work, reputation, and relationships. He writes firm messaging, proposals, marketing collateral, thought leadership, brochures, awards, and other high-intent communications. If you need copywriting for AEC services, magazines, materials, or products, Sean’s industry knowledge, work product, and process help take the brain damage out of writing and messaging.
Architectural Workshop
Sean has written several thought leadership articles and awards submissions for Denver design practice Architectural Workshop.
 

Client: Oz Architecture

Oz Architecture asked Sean to write a series of Thought Leadership articles that were used as client communications, website content, and internal design influences. As an example, Oz Architecture’s insights on how Space Changes Behavior can be reviewed here or by clicking the adjacent image.

OZ Architecture
Sean has written Thought Leadership articles with some of the AEC industry's top minds.

“Sean is a gifted storyteller and has an ability to clearly convey technical concepts."

Teena Bergstrand
Saunders Construction

bootswlogo

Copywriting for Developers

Client: Shea Properties

Shea Properties
Real Estate Developer
Marketing and Web Page Copywriting, Brochures

Shea Properties Colorado develops legacy assets that provide recurring cash flow through high-quality, well-maintained, stabilized properties. Sean has helped Shea Properties Colorado rebrand its website, develop promotional brochures, and publish feature articles about their projects.

 

Copywriting for Building Materials

Client: Atlas Molded Products

Atlas Molded Products produces Expanded Polystyrene building materials, including insulation and geofoam blocks. Atlas hired Sean as an AEC industry writer to produce brand messaging, website content, project profiles, and dozens of published articles.

Commercial Building Product Copywriting
Copywriter for Real Estate and Construction
 

Copywriting for Architectural Photography

Client: MKM Build

MKM Build Photography focuses on photographic excellence for the construction, architecture, engineering, development, and real estate industries. Sean’s copywriting and marketing assignments have ranged from writing the website to developing blast emails and marketing materials.

“On my very limited budget, Sean helped me reformat my website, target my advertising, and refine communications with my clients. Accordingly, I trust his opinion and value his work. In a word, I am very thankful to have Sean O’Keefe working with my business. I now receive calls for estimates based on word of mouth, and ‘I’ve heard great things about you.’”

Michelle Munier
MKM Build

Need copywriting for AEC industry interests?

architecture | engineering | construction | development | publications

Call or email to schedule an assignment assessment.

sean@sokpr.com  / 303.668.0717

AEC Industry Writer